Free 40-Question Business Success Quiz
Your Business Isn't Broken.
It's Leaking Value in Places You Can't See.
In just 10 minutes, discover the hidden gaps limiting your growth, profitability, cash flow, leadership, and enterprise value—and receive a personalized Business Health Report showing exactly what to fix first.
- ✓ Takes 10 Minutes
- ✓ 100% Free
- ✓ Personalized Report
- ✓ No Obligation
A real sample of your confidential diagnostic report
You're working harder than ever, and the business still won't scale.
- Revenue is inconsistent and the pipeline depends on relationships, not systems.
- You can't forecast next quarter with any confidence.
- Everything important still runs through you — the founder bottleneck.
- Marketing produces leads in bursts, then goes quiet.
- Margins are eroding and you find out months too late.
- If you sold tomorrow, buyers would discount you hard for all of the above.
Stop guessing. Get an MRI of your business in 10 minutes.
- A precise score for all 8 pillars, with risk level flagged per pillar.
- Your true business stage — from Survival to Exit-Ready.
- An enterprise valuation readiness score and what's dragging your multiple down.
- A performance gap matrix showing high-impact, high-urgency fixes first.
- 30-day actions and 60-90 day optimisations for every weak pillar.
- A personalised 90-day roadmap you can start on Monday.
An MRI For Your Business
You'd Never Skip Your Own Annual Physical. Your Business Deserves The Same.
A doctor doesn't guess — they scan, measure and compare against a baseline. The Business Success Quiz does exactly that for your company: a full-body scan across 8 pillars that surfaces the silent problems long before they show up in your bank account.
Most owners only look under the hood when something already hurts — a lost key client, a cash crunch, a failed sale process. By then, treatment is expensive. Run this diagnostic annually, ideally every six months, and you catch the constraint while it's still cheap to fix.
Book My Business Check-UpThe Scan
40 questions produce a complete picture of how your business actually operates — not how it looks on a good week.
The Vitals
Every pillar gets a score and a risk level, so weak signals are visible before they become emergencies.
The Schedule
Re-take it every 6-12 months. Compare scores over time and prove your fixes are actually working.
The Treatment Plan
Findings alone don't heal anything. You get prescribed actions — 30-day stabilisers and 60-90 day optimisations.
Problems compound quietly for months before they hit revenue.
Small, cheap corrections keep growth and margin intact.
You run the business on evidence instead of instinct.
What Gets Measured
Eight Pillars Decide Whether Your Business Grows Or Stalls
How It Works
From Blind Spots To A Plan In Three Steps
Answer 40 Questions
Honest, plain-English questions about how your business actually runs today. Around 10 minutes.
Get Scored Instantly
Our diagnostic engine scores each pillar, identifies your constraints and grades your overall business health.
Receive Your Roadmap
A confidential report lands with your priorities, valuation impact and a 90-day plan to move to the next stage.
Sample Quiz Report
Preview The Report You'll Receive
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What You Walk Away With
Clarity You Can Act On This Week
Revenue Predictability
Structured pipeline management can lift forecast accuracy by 30-40%.
Consistent Lead Flow
Automating acquisition channels can increase inbound leads by 25% in six months.
Less Founder Dependency
Identify the tasks only you can do — and the ones you can hand over now.
A Higher Exit Multiple
See exactly which gaps buyers discount, and close them before you sell.
A Look Inside
The Sections And Scores You'll See In Your Report
Every report follows the same diagnostic sequence — page by page, exactly like a medical work-up: overall vitals first, then each system, then the treatment plan.
- 01
Executive Health Dashboard
Your overall score out of 100, letter grade and a colour-coded radar across all 8 pillars.
Score: 65/100 · Grade D - 02
Business Stage Diagnosis
Where you sit on the six-stage maturity continuum — and the trap that stage is known for.
Stage 3 of 6 · Scaling Strain - 03
Pillar-by-Pillar Scorecard
Each of the 8 pillars scored 0-100 with a Critical / At Risk / Stable / Strong risk rating.
3 At Risk · 4 Stable · 1 Strong - 04
Constraint Analysis
The single bottleneck costing you the most, quantified, with the knock-on effects it creates.
Primary constraint identified - 05
Valuation & Exit Readiness
Your readiness score plus the specific factors suppressing your EBITDA multiple.
2.5-3.5x → 4-5x potential - 06
90-Day Prescription
Month 1 stabilise, Month 2 strengthen, Month 3 scale — with owners and success measures.
12 prioritised actions
Social Proof
What Quiz Takers Are Saying
Sample feedback from business owners who took the free Business Success Quiz and used the report to find their biggest constraint.
“I thought we were doing fine until the quiz showed our Sales Systems score was only 62. Within 90 days we rebuilt our pipeline process and closed 18% more deals.”
“The quiz took less than 10 minutes and the report gave me more clarity than a full-day strategic planning session. I finally knew which fire to put out first.”
“I was sceptical of a free quiz, but the report was detailed and specific. It flagged that I had no documented operating procedures — which explained why onboarding was eating my time.”
These are representative quotes. Replace them with real testimonials from your quiz takers when available.
Proof
What Business Owners Say About The Assessment And The Book
Real feedback from founders and executives who have used the Business Health Assessment and read Small Business Big Exit.
“I engaged in the Business Health Assessment (BHA) provided by Business Health Matters. This assessment gave me profound insights into my business, illuminating strengths and potential improvement areas across eight critical pillars. The in-depth report was comprehensive and lucid. It provided a clear roadmap of where my business excelled and areas for improvement.”
“I appreciate the Business Health Assessment report I received recently. The report of my company was like an X-ray or MRI of my entire business, providing me with a clear and comprehensive view of strengths, weaknesses, opportunities and threats. I was particularly impressed with how the report was tailored to my specific business and highlighted areas where my business could be improved.”
“The Business Health Checkup tool is impressive and easy to understand. It offers me a swift overview of various components of my business, including strategy, sales, marketing, operations, culture, finances, customer centricity and future exit strategies. This tool is invaluable for identifying critical areas and challenges that foster my business growth.”
“I cannot begin to express how impressed I am after having gone through your first chapter in your book. I was especially intrigued by the inspiring connection between coaching AAU basketball and managing and growing a business. Your insights into fundamentals, diagnosing problems and mistakes as learning opportunities showcase a deep understanding of growth and success.”
“Alan's wealth of experience and practical insights offer readers a clear roadmap to navigating the complexities of successfully building and exiting a small business. From value creation to building a solid foundation using his eight-pillar framework, this book covers it with expert advice and real-world examples.”
“Small Business BIG Exit brilliantly shows the parallels between personal and business health. A healthy business requires a holistic approach to grow revenue, gain market share and build a thriving business. The questionnaire helps readers create a personalized roadmap. It's like an MRI providing a scan of your business's health and a winning playbook for building a sustainable business and a profitable exit.”
8 pillarsassessed in every single report
40 questionsroughly 10 minutes, no prep needed
100% confidentialyour answers are never shared or sold
FAQ
Questions Before You Start
How Does The Business Success Quiz Work?⌄
You'll answer 40 focused, multiple-choice questions across the 8 pillars that drive business value: Vision & Leadership, Marketing, Sales, Operations, Finance, Team & Culture, Customer Experience, and Scalability. The diagnostic scores each pillar, identifies your top constraints, and benchmarks your overall business health.
What Do I Receive After Taking The Quiz?⌄
A confidential, personalised diagnostic report — including an Executive Dashboard, an 8-Pillar Scorecard, your Business Stage, a Risk Analysis, an estimated valuation multiple range, and a 90-Day Action Roadmap. You can download, print, or share it with your leadership team.
How Are My Results Used?⌄
Your results are yours alone. They're used to generate your report and, if relevant, suggest optional next steps with Business Health Matters or 10XCoach.ai. There is no hard sell, and your answers are never shared, sold, or used for any other purpose.
Is The Quiz Really Free?⌄
Yes. The 40-question Business Success Quiz and your full diagnostic report cost nothing. There's no card required and no obligation.
How Long Does It Take?⌄
About 10 minutes. Answer honestly — the value of the report depends entirely on the accuracy of your answers.
What Happens After I Finish?⌄
Your personalised report is generated immediately, covering all 8 pillars, your business stage, valuation readiness and a 90-day roadmap.
Will I Be Pressured Into Buying Something?⌄
No. If the report shows areas where our programs help, you'll see recommended next steps. Acting on them is entirely your call.
Is My Information Confidential?⌄
Yes. Your report is confidential and intended solely for you. Your answers are never shared or sold.